Ramola Bachchan entered the fashion space with First Resort a vision to create garments that make the wearer feel happy, confident and good about herself, to 'feel the magic' no matter her age, size, or physical attributes. Her design mantra is to create versatile silhouettes that embrace style and femininity. She takes her inspiration from the beauty we are surrounded by in life such as art, tribal cultures and nature. The use of bold colours, eye-catching designs and fashion-forward styles transport the wearer into a zone of enhanced self-awareness.
First Resort provides the wearer with an effortless chic empowering her to go out into the world knowing she’s looking and feeling her best. Every piece is individually crafted and designed bearing in mind the current aesthetic and which will give her much joy in the wearing. First Resort has in a short time become a favoured lifestyle destination for the discerning woman who desires to look and feel her best in any given situation.
First Resort is a brand of ready-to-wear contemporary clothing launched by Ramola Bachchan which brings a range of essentials to the wardrobe of the modern woman. Embellished Kaftans and Tunics in signature prints, Maxi, Midi and Mini dresses, Boho-chic Skirts, Jumpsuits, Playsuits Palazzos & Coordinates, Indo-Western Ensembles, Festive wear, Party & Cocktail wear, Loungewear & Occasionwear, Beachwear & Activewear. Clothes to ensure that the woman of today is dressed stylishly for every occasion.