Research

India Ethnic Wear Market 2026: Size, Growth, Br...

Ethnic wear is the largest single category in Indian clothing, and one of the least measured. Most of it is still sold by local shops, weavers and tailors that publish...

India Winter Wear Market 2026: Market Size, Col...

India’s winter wear market is a short, high-stakes season. For a few weeks between Diwali and January, sweaters, jackets, thermals and shawls carry a large share of the year’s apparel...

Luxury Fashion Consumers in India 2026: Who Buy...

India’s luxury fashion buyer is easy to caricature and hard to count. There is no official census of who buys a Birkin, a Sabyasachi lehenga or a Gucci loafer. What...

India Domestic Tourism Statistics 2026: How, Wh...

India’s states reported more than four billion domestic tourist visits in 2025. The national statistics office, asking households directly, found that only about a third of them took an overnight...

Women Entrepreneurs in India 2026: How Many Bus...

Ask how many businesses Indian women own and the official answers run from about one in seven to seven in ten, depending on which register you open. They are all...

India’s Silver Economy in 2026: Older Consumers...

India is still counted as a young country, and most of its marketing is built that way. But the number of Indians over 60 is growing far faster than the...