Research

Indian Outbound Travel 2026: How Many Go, Where...

Ask how many Indians travel abroad and you will get a number between 14 million and 33 million, depending on who you ask and what they are counting. Ask what...

Quick-Commerce Fashion in India 2026: How Big I...

India’s 10-minute apps have started selling clothes, and the growth rate makes for a striking headline: fashion is now the fastest-growing category on quick commerce, up about 340 per cent...

What India’s Schoolchildren Wear 2026: 247 Mill...

India publishes an exact count of 246.93 million children enrolled in school. It is a census of 1.47 million institutions, not a model, and it describes the largest single clothing...

What India Wears Underneath 2026: The Largest U...

Innerwear is the garment category Indians buy most often and write about least. It is worth something in the order of eleven billion dollars a year, it is bought by...

India and the Jeans Question 2026: The World’s ...

India is one of the world’s major denim manufacturing countries and one of its smallest denim wardrobes. Domestic consumption runs at roughly half a pair of jeans per person per...

What India Spends on Clothes 2026: Three Offici...

There are three numbers in circulation for what India spends on clothes, all of them sourced to something official, and over roughly the same period they point in three different...